ActiveRain Tutorials: Making a Splash in Social Media

Making a Splash in Social Media

Reddit seems to have things on track. In 2010 they grew by 230% according to Mashable. Here's a short video from Alexis Sohanian of Reddit. He shares some great advice how they used their platform to make a major "splash" in social media. Enjoy!

Sometimes we try to over complicate things, and act all too serious in our social media marketing instead of allowing the community to drive the direction and take ownership. Reddit gave this a try & it seems to be working very well for them.

Originally Posted at: 210 Consulting- Social Media Advisors

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Comment balloon 17 commentsJeremy Blanton • January 21 2011 12:40PM


Hi Jeremy, Great video, goes to show you what a catchy name can do. Kind of crazy how Greenpeace was against the name at first, swimming against the tide, so to speak :) jay

Posted by Jay Lloyd, Allpro Home Inspection (Cape Coral Florida) over 8 years ago

Great video, Jeremy. We need to learn how to engage the right people in order to grow our businesses.

Posted by Glenn Roberts (Retired) over 8 years ago


Interesting video, glad you put it out there.  I will look to loose control shortly:-)

All the best, Michelle

Posted by Michelle Francis, Realtor, Buckhead Atlanta Homes for Sale & Lease (Tim Francis Realty LLC) over 8 years ago

Jeremy..  That was very cute ..and it was free


Posted by Hannah Williams, Expertise NE Philadelphia & Bucks 215-953-8818 (Re/Max Eastern inc.) over 8 years ago

Thanks for sharing this with us. Social Media is here to stay.

Posted by Debra Davis, Realtor - Atlanta, Decatur, Snellville, Loganville (Keller Williams Realty Atlanta Partners) over 8 years ago

Jeremy, TED is one of my favorite daily destinations. I had missed this wonderful one... thank you for passing it forward.

Posted by Emily Medvec Qualifying Broker, Realtor | Serving Santa Fe & Northern NM (Hello Realty) over 8 years ago

Great video... love the name "Splashy Pants" but more the way the people controled the idea. Thanks

Posted by Freddy Delgadillo, Real Estate Broker specializing Greater Eastside (Judah Realty Group) over 8 years ago

Just checked out Reddit and found it an interesting site.  You are right, the community or the "tribe" as Seth Godin calls them will drive the direction of your site.  The trick is to tap into what they want and give them a platform to exploit it.

Posted by Dan Quinn, Dan Quinn (The Eric Steart Group of Long & Foster Real Estate) over 8 years ago

Wonderful TED talk, and ong, there's so much freaking news out there, lol.... totally missed Mr. Splashy Pants and am so glad to have learned of him.  Thanks for posting!

Posted by Virginia Gardner, Realtor, Charlottesville, Serving Central Virginia (Roy Wheeler Realty Co.) over 8 years ago


If I could just come up with a "splashy" name like that. 

Posted by Larry Story, Total Care Realty, LLC, Greensboro, NC Real Estate (Total Care Realty) over 8 years ago

I have this post bookmarked to view this video. Always learning in real estate.

Posted by Harry F. D'Elia, Investor , Mentor, GRI, Radio, CIPS, REOs, ABR (RentVest) over 8 years ago

Jeremy, great post.  Very interesting information....

Posted by Eric Anderson, Fort Bragg Military Relocation Services, Fayettevi (Eric Anderson Realty Group) over 8 years ago

Jeremy, great post.  Very interesting information....

Posted by Eric Anderson, Fort Bragg Military Relocation Services, Fayettevi (Eric Anderson Realty Group) over 8 years ago

What happen to Mrs. Splashy Pants? Good stuff!!

Posted by Laura Reilly, Home Sales Realtor - Short Sale Team Member - Redd (Real Living Real Estate Professionals) over 8 years ago

Great video-- I love mesages like this.  Be real.  Be genuine.  All good.

Posted by Kathy Schowe, La Quinta, California 760-333-8886 (California Lifestyle Realty) over 8 years ago

Jeremy, I loved it!  Mr. Splashy Pants is a great lesson for internet users.

Posted by Susan Brown (Keller Williams NE, Kingwood Texas (Humble & Atascocita too)) over 8 years ago

I never heard about Reddit till now. Today I heard about it twice. So I decided to find more information on it? Do you use it? Any tips to share from your personal experience?

Posted by Inna Ivchenko, Realtor® • Green • GRI • HAFA • PSC Calabasas CA (Barcode Properties) almost 6 years ago