ActiveRain Tutorials: What Inspires Your Blog Content?

What Inspires Your Blog Content?

Topics for bloggingComing up with ideas for blog content on a regular basis can be rather difficult for many people.  It’s one of the biggest objections I hear whenever I speak on blogging.  How do you think up new stuff to write about that isn’t just a repeat of something you have already done?

During this month long challenge of 21 blog posts in 21 business days, I’ve found myself at times even pondering what to write on next.  But, what I have come to the conclusion is that by using one of the four options below to inspire content for your blog, you should almost always have a wealth of content available.  These are the four areas I turn to when I am trying to think of something to write about:

1.  Content written by others.  No, I don’t mean go copy & paste something you liked that was written by someone else.  That’s called plagiarism.  What I mean is go out & read content written by others in your industry.   You will come across posts that you like that you can then write in your own words or make it applicable to your area.

Another thing I do with these posts written by others on a rather regular basis is use it as a underlying theme to a post.  I may write what I liked or didn’t like about the other person’s post.  Or I may write a blog post why I agree or disagree with a concept/idea that they shared.  This is a great source of content for your blog, and can also help you learn things from time to time.

2.  New Products.  No matter what type of business or blog you run, there is always something new coming to that industry.  Either some new piece of technology comes about or you find something that you really enjoy implementing into your business.  When you find these things, they can make some really great topics for blog posts.  People love learning about new things and how they might be able to use it to make their job easier.  I’ve written numerous posts about things I use when building a custom WordPress site for a client and have received many comments thanking me for providing help to others.

3.  Past Experiences.  Getting content ideas from here can be a blessing or a curse depending on what you pick to write about.  In the past I have shared funny stories of working with clients, but some that share stories can end up getting into hot water by sharing things that they probably shouldn’t have.  You have to always remember to use a good level of discretion when writing content for your website as it will live on the internet forever.

But, on the other hand sharing things you have experienced and had to do in the past to reach a level of success or accomplishment can make great content for your blog.

4.  Your Inbox.  This last area is probably my biggest secret weapon for new blog content.  Every day I receive anywhere from 10-20 emails from clients of past, current, and potential regarding all types of topics.  What I realized a few years ago was that if I was receiving the same question on a regular basis from those I’m connected to, how many other thousands of people were asking the same question and looking for an answer.   The video tutorials alone that I have created to answer questions related to WordPress have generated well over 3,000 views.

These are the ways I come up with content for my blog.  What about you?  What is your inspiration for your blog topics?

photo by: jmoneyyyyyyy

Originally Posted at: 210 Consulting- Social Media Advisors- What Inspires Your Blog Content?

I'm a full time Myrtle Beach Real Estate Agent that focuses on homes for sale in Myrtle Beach and Carolina Forest Real Estate.


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Comment balloon 32 commentsJeremy Blanton • May 22 2012 11:04AM


Nice job and you gave me a few ideas for future posts I like the idea of answering questionsfrom e-mails.

Posted by Diane Daley (Caron's Gateway Real Estate) over 7 years ago

Good ideas.. thanks... and you have a great day..

Posted by Beth and Richard Witt, Long Island Cash Home Buyer 516-330-6940 (Long Island Cash Home Buyer) over 7 years ago

Hi Jeremy - Help figuring out where our content can come from is always a useful topic itself, and you have provided some excellent advice.

Featured in BananaTude!


Posted by Dick Greenberg, Northern Colorado Residential Real Estate (New Paradigm Partners LLC) over 7 years ago

Great ideas Jeremy.  Everybody needs a reminder once in awhile - even the tride and true bloggers!

Posted by Anna Banana Kruchten CRB, CRS 602-380-4886, Arizona's Top Banana! (Phoenix Property Shoppe) over 7 years ago

I am so glad you posted this today. I have thought and thought all day long on what to write about next! I don't want to write about roof replacement again! Inspections, nor detention ponds -- that one was a snoozer!

But I will take your ideas and use them... Thanks again!

Posted by Sussie Sutton, UTR TEXAS Realtors - Rep for buyers and sellers. (UTR Texas Realtors) over 7 years ago

Jeremy -- it certainly can be a challenge coming up with ideas for posts.  I try to cover a lot of local events because I enjoy sharing what is going on in then community.

Posted by Joan Whitebook, Consumer Focused Real Estate Services (BHG The Masiello Group) over 7 years ago

Great post and good ideas. I write what inspires me, whether that be my family, friends or where we live and the places we go. The best writing advice I ever got is to write what you know.


Posted by Mel Ahrens, MBA, Kelly Right Real Estate, Customized Choices for your Real Estate Needs (Kelly Right Real Estate) over 7 years ago
Jeremy,all of what you said. I've had to train myself to look at every incident,encounter, news article etc as a possible blog topic.
Posted by Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224 (Room Service Home Staging) over 7 years ago
Those are great tips, and real life (plus emails that appear in the inbox in real life) provide great ideas for content.
Posted by Melissa Zavala, Broker, Escondido Real Estate, San Diego County (Broadpoint Properties) over 7 years ago

Life is blog fodder. And my content often comes from daily experiences in life and the business... and that inbox and questions is always a great place too.  Lots of good ideas here.

Posted by Tammy Lankford,, Broker GA Lake Sinclair/Eatonton/Milledgeville (Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668) over 7 years ago

My best posts come from some of the frustrations I encounter in this business. I have a few ideas for a number of posts as a result of dealings with other agents just this week.

Posted by Tammie White, Broker, Franklin TN Homes for Sale (Franklin Homes Realty LLC) over 7 years ago

J B, in fact I like many of your posts that are educational - including this one that teaches us on what to blog about. Not to mention about many contests here at AR that inspires us to write something that we are NOT comfortable - but we still do....

Posted by Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale (LAER Realty Partners) over 7 years ago

Jeremy, some of my favorites are also from some of the most frustrating experiences I have had. but I also find that if you just pay attention to the question buyers and sellers ask, you will never run out of topics!


Posted by Sharon Alters, Realtor - Homes for Sale Fleming Island FL (Coldwell Banker Vanguard Realty - 904-673-2308) over 7 years ago
So many little time, These are good reminders. Margaret
Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) over 7 years ago

Great blog Jeremy.  In fact it's so good, I re-blogged it!

Posted by Jan Green, HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN (Value Added Service, 602-620-2699) over 7 years ago

great advice Jeremy my inbox is like responding to Dear Abby, lots of material with buyer and seller questions

Posted by Marilyn Boudreaux, Lake Charles LA Century 21 Realtor (Marilyn Boudreaux, Century 21 Bono Realty) over 7 years ago


I use many of those sources. I don't usually plan my posts in advance. :)



Posted by Steve Hoffacker, Certified Aging In Place Specialist-Instructor (Steve Hoffacker LLC) over 7 years ago

Jeremy,  A wide range of streams come into play.  Besides other blog posts triggering, it may be a comment on AR or on FB, the local paper, radio, market reports, grocery store bulletin boards, community events, questions from buyers & sellers, subdivision reports for  our patio home niche, even special requests by local organizations looking for extra help spreading the word.  Ideas are everywhere once we tune in to them.

Posted by Liz and Bill Spear, RE/MAX Elite Warren County OH (Cincinnati/Dayton) (RE/MAX Elite 513.520.5305 over 7 years ago

Almost everyday in real estate we come across scenarios that can inspire a blog post.  If we are connected with our communities there are always events we can share and sometimes just a little bit of what's happening with us personally let's people know a bit about the person behind the keyboard.

Posted by Cindy Jones, Pentagon, Fort Belvoir & Quantico Real Estate News (Integrity Real Estate Group) over 7 years ago

Jeremy - I agree with Kathy, training your mind to view different situations as possible blog content, as well as local places and sights that you may typically overlook.


Posted by Jeffrey Funk, Broker Associate | Team Leader (eXp Realty) over 7 years ago

Great stuff Jeremy.  I"d add a least for me.  I get lots of ideas from the blog comments I get.  Often I get additional questions there.

Posted by Debbie Gartner, The Flooring Girl & Blog Stylist -Dynamo Marketers (The Flooring Girl) over 7 years ago

I have been in a holding mode for blogging.  Just gotten out of the habit. This post has inspired me to jump back in the pool and I thank you for that!

Posted by Kathryn Maguire, Serving Chesapeake, Norfolk, VA Beach ( (757) 560-0881) over 7 years ago

21 blogs in 21 days is certainly a tough challenge, but it can be done. I remember doing 30 blogs in 30 days for a contest about a year ago. Just get committed to the task and you can do it! And the bonus points certainly help!

Posted by Steve Stenros, CREIA MCI, ICC, ACI Home Inspector,San Diego (Poway,La Jolla,Del Mar,Mira Mesa,Carlsbad,Escondido,Temecula) over 7 years ago

Sometimes a question a client asks me inspires my posts because it may be a genuine concern for other real estate professionals that have not voiced their questions out yet. 

Posted by Gabrielle Jeans, Real Estate Web Solution, Real Estate Trainer and Coach (WebTech Dezine, Gabrielle Jeans Real Estate Coach) over 7 years ago

Love the idea of looking for inspiration in your own in box ;-)

Posted by Anna Dovger, Home Staging -The Woodlands, TX (Add Value Home Staging LLC, 281-704-6607) over 7 years ago

Thanks for the suggestions Jeremy.  I need to just do it, as the famous commercial says.

I am looking forward to listening to your training via Frugyl soon.  I am sure it will be a great help.

Posted by Virginia Dean, Real Estate Done Your Way (Keller Williams Tulare County) over 7 years ago

Great ideas, I'm always looking for inspiration for my next blog

Posted by Joanne Tarantino, CRS, Realtor (Berkshire Hathaway HomeServices Knight & Gardner Realty) over 7 years ago

Very good suggestions and ideas. I am often inspired by what I am doing on a daily basis, but sometimes it is news or what I see or think in comments.


Posted by Cathy Criado, Making Real Estate Profitable (Criado Realty ) over 7 years ago

Thanks so much for sharing this post. Great information, I learned a lot and appreciate the time and effort spent creating it

Posted by Paul Dougherty Associate Real Estate Broker, Trusted, Tested & True. Our Results are Better! (Daniel Gale Sotheby's International Realty) about 7 years ago

Thanks Jeremy. This is the hardest thing for me to do. I always feel like if I use other peoples thoughts and ideas, I am going over that line, you know what I mean. But you gave me some good ideas to come up with some blogs that I can make my own. I guesss if I were to get into that gray area, someone would tell me so that I would know what I did wrong.

Posted by Jeanne Kozak, REALTOR and Broker/Owner in WV and VA (RE/MAX In Action) over 6 years ago

I think we are all guilty of forgetting about the inbox and I think that is the most valuable.

Posted by Connie Betz, Top Omaha Realtor - Omaha Homes for Sale (Keller Williams Greater Omaha) over 6 years ago
Good post Jeremy. Unusual things that happen between my daily activities and news often prompt me to write. When an idea pops into into my head, I would write a short, one sentence description and develop the story later when I have time to sit down and write.
Posted by Wika Hutchinson, Broker, CRIS, SFR, CDPE over 6 years ago